Portfolio of Work Samples for the Port of Portland

This collection highlights projects completed by the Cascadia Creative team, with ideas that “spark connection” with Pacific Northwest communities and execution that delivers on message, on schedule, and on budget—while remaining joyfully inclusive of the perspectives and ideas of our client team members.

Many additional work samples, case studies, and/or references for this work can be made available upon request.
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Illustration Work Samples

Contamination Critters

Oakland Recycles (Oakland, CA)

THE OBJECTIVE
  • Educate residents about proper sorting for the most commonly missorted items (“contaminant”) in the City of Oakland, CA.
  • Develop a series of short videos to share with the public.
THE IDEATION PROCESS
  • Sketch and vectorize unique characters for each contaminant.
  • Collaboratively with client, draft accompanying catch phrases to express each character’s personality.
    THE EXECUTION
    • Develop short animations for each character.
    • Include transcreated versions (Spanish, Chinese).
    • Share via YouTube, socials, ads.

    Green Seattle Partnership (GSP) Program Creative

    Seattle, WA

    THE OBJECTIVE
    • Develop materials to promote education about the Green Seattle Partnership and recruit participation for its biggest event of the year, Seattle Forest Week. 
    THE IDEATION PROCESS
    • Identify popular and significant native species that live in Seattle forests by looking at past blogs/materials from GSP, popular social posts, etc. 
    • Develop illustrations that capture the intersection of Seattle forests and human communities and attract engagement from GSP members.
    THE EXECUTION
    • Use illustrations in postcards, posters, stickers, bandanas, socials, etc.

      Drainage and Wastewater Program Creative

      Seattle Public Utilities (Seattle, WA)

      THE OBJECTIVE
      • Develop materials educating residents and businesses about what not to flush and/or pour down their drains to keep local water systems healthy.
      • Ensure creative translates well across ages, cultures, and languages.
      THE IDEATION PROCESS
      • Develop creative visual and messaging concepts illustrating exactly how and why certain items (fats, oils, grease, wipes, toiletries) can clog pipes and create issues.
      • Perform focus group testing with different audiences in different case scenarios.
      THE EXECUTION
      • Apply creative on door hangers, flyer, social media posts, and stall posters.
      • Distribute broadly to residents and businesses in affected neighborhoods.